Philadelphia Business Journal, July 18, 2008:

"Lessons have been learned, mostly about the value of public relations. Byruch hired Paige Wolf Media & Public Relations of Philadelphia to shout [about his restaurant] from the rooftops, and he's glad he did. He only wishes he had done it sooner.

'In today's climate in restaurants you need to generate a certain level of interest and hype before you open. That was one thing I didn't do enough of,' he said. "There was a natural buzz out there before we opened but not a 10th of the buzz that could have happened if Paige had been there.'"

 

With a roster of clients in the fashion, dining, retail, and arts industries, Paige Wolf Media and Public Relations offers a wide variety of tailored services. PWMPR reaches out to targeted demographics to get optimal individualized results. Clients have come to PWMPR for development and execution of public relations campaigns, image development, graphic design, ad placement, and special events.

PWMPR has designed and implemented media relations plans on both a local and national level, and her clients have appeared on NBC, ABC, CBS/KYW, Fox, CN8, MTV, and TLC, and in Lucky Magazine, Redbook, In Style, Glamour, Shape, Teen, Food & Wine, Bon Appetit, The Philadelphia Inquirer, Philadelphia Daily News, The Metro, The Los Angeles Times, Philadelphia Magazine, Philadelphia Style, The New York Times, The Miami Herald, Philadelphia City Paper, American Spa, The Associated Press, The Atlanta Journal Constitution, The Asbury Park Press, The Wall Street Journal, "The Today Show," and more.

PWMPR distinguishes itself from other PR firms with a commitment to three principals:

Community — Proud to be in the City of Brotherly Love

From high-end luxury brands to avant-garde arts festivals to neighborhood restaurants, PWMPR’s clients all have one thing in common — they represent the vibrant diversity of Philadelphia culture. In addition to thriving media relationships, the success of PWMPR’s publicity campaigns is due in part to solid connections with key community organizations. PWMPR has built meaningful relationships with a wide range of other publicists, firms, and organizations, collaborating on efforts to share business, cross-market clients, and gain favorable attention to the city as a whole.

Identity — We Love You Just The Way You Are

While we want our clients to always be the star of the show, PWMPR realizes that the PR firm’s image makes an impression on the media and community. But we don’t see image as just looking good in a little black dress. To us, image is about honesty and sincerity, not being afraid to get your hands dirty — and not taking yourself too seriously. Public relations is about meaningful interactions, so there’s no smoke and mirrors here. Our clients, friends, and media contacts appreciate our truthfulness and candidness. The company’s monthly e-newsletter,The Paige Turner, serves as a promotional tool for our clients as well as an outlet to share things that we are personally passionate about. And at our office, it’s always casual Friday. Anything more and the company pet might ruin our shoes.

Environment — Green Isn’t Just the Color of Money

PWMPR has made a commitment to serving clients using the most ecologically friendly and sustainable methods available while still communicating their message to targeted demographics. By working from her home-based office in Center City, Paige can easily implement recycling and energy-saving practices while practically eliminating commuter fuel as most clients are a walk or bike ride away. PWMPR encourages clients to utilize electronic mediums to create far less paper waste, and The Paige Turner displays a consistent message of eco-friendly living, highlighting green tips and resources in every issue. PWMPR’s mission includes fostering relationships with eco-friendly businesses, and adding them to her client roster as often as possible. Current eco-friendly clients include juju salon & organics, GreenLine Paper, MainLine Green Home, and The Career Wardrobe, a nonprofit organization dedicated to recycling work-appropriate clothing to empower women seeking employment. PWMPR is a member of the Sustainable Business Network of Greater Philadelphia.

Paige Wolf

After working as a journalist, publicist, and communications manager, Paige Wolf founded Paige Wolf Media and Public Relations in 2002.

In May 2005, Paige received the Philadelphia Public Relations Association's Fast Track Award, which honors a member of PPRA who has made great contributions to the organization, profession, and community and who exemplifies PPRA's vision for the future.

Paige has been honored to co-chair the Career Wardrobe's A Perfect Fit  fundraiserfor the past three years. She has served on the board of Professional Women's Roundtable and Divas Who Dine and is a member of The Philadelphia Public Relations Association, Greater Philadelphia Sustainable Business Network, Greater Philadelphia Cares, Women's Way's Young Women's Initiative, Greenpeace, and Center City Proprietors Association.

Paige holds a degree in English/Journalism from the University of Delaware, where her work at the newspaper and resurrection of the campus magazine helped to earn two Pacemaker awards. She next became Media Manager at The Grand Opera House in Wilmington, Del., heading publicity, marketing, and design, and then Communications Manager for Peter Nero and the Philly Pops, leading public relations efforts to promote its 25th anniversary season.

Paige's work has won first-place awards from the Delaware Press Association for four-color newsletter and direct mail marketing. She has appeared on television and radio representing her clients on NBC's "10!," "Fox Good Day Philadelphia," CN8's "Your Morning Show" and "It's Your Call with Lynn Doyle," WNJC AM, and WWDB AM. Paige also has worked as a journalist, contributing to Philadelphia Weekly, Rockpile Magazine, and Funworld Magazine.